DogsThat: Remote Digital Marketing and Content Creator

• The DogsThat team is a diverse, fast moving, and passionate group who is looking for a Digital Marketing & Content Creation Specialist to join the team.
• Hours are Monday to Friday 9 am – 5 pm ET. (may include occasional hours outside that work week).
• We are looking for someone who wants to grow with our team alongside our entrepreneur Susan Garrett and be a part of our vision to improve the lives of dogs and dog owners by helping them understand each other better.

Location: Remote

Job Type: Full-time

Also Apply: Call for Applications: Research Jobs Available at Futux Consult

Responsibilities

• Digital Marketing Strategy: Develop and implement comprehensive social media digital marketing strategies to increase brand visibility and drive growth.
• Social Media Management: Overseeing all social media accounts and ensuring consistent posting schedules.
• Content Creation: Developing creative and engaging content, including graphics, reels, and videos across all social media platforms (Facebook, Instagram, TikTok, Linkedin, Pinterest, Threads, YouTube)
• Content Marketing: Plan, create, and distribute valuable, relevant, and consistent social media content to attract and engage a clearly defined audience. Optimize content for SEO and lead generation.
• Graphic Design: Creating graphics for eBooks, posters, ads, and other digital/print materials.
• Brand Consistency: Ensuring all content aligns with DogsThat/Shaped By Dog branding.
• Community Engagement: Interacting with followers, responding to comments, and fostering a sense of community.
• Strategy Development: Implementing social media strategies to increase brand visibility and engagement. Following up on social media trends, algorithms and always looking for opportunities for DogsThat growth.
• Analytics: Monitoring social media metrics to track performance and adjust strategies accordingly. Understand UTM creation, GA4 reporting.
• SEO Knowledge: Understanding of SEO principles to optimize social media profiles and content for better visibility.

Skills and Qualifications

• Remote Work Experience: Proven ability to work independently and manage time effectively in a remote setting.
• Attention to Detail: have a keen eye for detail and are passionate about serving both a team and a very large dog-loving community
• Collaboration: Ability to work collaboratively with other team members, including the current Social Media Coordinator.
• Technical Skills: Proficiency in Canva. AI tools for copy and reel creation. Familiarity with GSuite, Slack, ManyChat and Adobe Creative Suite also an asset.
• Communication: Excellent writing, grammar, and communication skills for creating compelling posts and engaging with the audience.
• Adaptability: Flexible with working with a small team and understanding there is a lot of cross-functional task sharing. Able to take on a multitude of varying tasks.
• Affinity for Reinforcement-Based Dog Training: An affinity for reinforcement-based animal training and ideally familiarity with Susan Garrett’s methods.

Also Apply: Call for Application: Remote Customer Support Agent at Voli Agency

What we look for in a team member

• Agile, humble, trustworthy, and a team player.
• Flexibility for taking on tasks that fit outside of the traditional Digital Marketing & Content Creation Specialist roles
• Be self-motivated and take initiative.
• Willingness and desire to learn.
• Are able to work in East Coast Timezones
• Fluency (written and verbal) in English.

This job is probably not for you if…

• You get easily distracted and need to be closely managed on a daily basis.
• You do not have good time management skills or ability to be organized.
• You are fazed by shifting priorities.
• You don’t enjoy trying new things in technology or trying new tactics to improve efficiency.
• You do not have experience working from home, in a virtual team, or in an agile development environment.
• You do not have attention to detail or a high level of follow through.
• You do not like dogs or communicating with people from all over the world!

Note: There will be times when we convene outside of our own time zone and times when it’s all hands on deck for scheduled events.

Flexibility is essential because this role may require a certain level of response during three to four events per year, outside of the regular workweek and ordinary work hours.

Also Apply: Desol Medical Solutions: Tech and Marketing All-Rounder

Benefits of working at DogsThat

• Remote
• Work with a diverse and inclusive team from around the world where ideas are encouraged and heard.
• Supportive and positive work environment
• Varied and interesting projects.
• Opportunity and encouragement to grow and improve your skill-set.
• Monthly fun team Luna Park (virtual musical bingo and other fun team activities).

If you’re interested, qualified and this sounds like your kind of place, apply with your resume to careers@dogsthat.com.

• What appeals to you about this job description?
• What is your expected salary range?
• Are you a current or past Susan Garrett student?
• How proficient are you with Canva?
• How proficient are you with creating Instagram Reels from existing video content?